Bavicchi SPA

For Bavicchi, a historic brand rooted in the world of gardening since 1896, the goal was to redefine its identity while preserving its strong heritage. The rebranding process focused on creating a more contemporary and versatile visual language, capable of speaking to a new generation of customers while maintaining the authenticity and trust built over time. The new identity reflects a balance between tradition and innovation, translating Bavicchi’s values into a clean, modern and declinable system.